Once you’re through the initial panic of getting your small business off the ground on your own, attention soon turns towards putting the right team in place to secure your firm’s long-term future. Get the mix right, and you can look forward to many years of calm, steady growth. Get it wrong, and you’ll be…
Read More5 Steps To Keep Your Customers Close
No matter what size business you’re running, if you’ve been in the game any length of time at all, you’ll be painfully aware of just how difficult it is to win a customer. Given the amount of time, effort, and cold hard cash that goes into customer acquisition, it’s simply astonishing how many businesses consider…
Read More4 Key Questions To Ask Before Starting A Marketing Campaign
Starting a marketing campaign is a nerve-wracking time for any business. Get it right and you’ll be watching a stream of well-qualified future customers beat a path to your door. Drop the ball and you could have the unpleasant experience of watching money evaporate before your eyes. Which will it be? Though you can never…
Read MoreDiscover the Number One Productivity Killer That’s Holding You Back
Once you’re faced with the task of getting a small business off the ground, the subject of productivity soon transforms from a vaguely interesting topic into an ongoing obsession. With the sheer range of challenges that confront entrepreneurs on a daily basis, being able to make the most of your limited time is an absolutely…
Read MoreHow to Use Scheduling to Take Control of Your Small Business Social Media
We’re now firmly into the second decade of the social media revolution and, thankfully, much of the original hoopla surrounding the use of platforms such as Twitter and Facebook in a business context has passed. Though the more outlandish hype about overall effectiveness is behind us, there’s still a highly significant role for social media…
Read MoreWhy Quarterly Planning Isn’t Just an Enterprise Tool
It’s not just massive Fortune 500 firms that can benefit from the discipline of quarterly planning and reporting – it can also be an equally essential tool for small businesses. In this piece, we’ll help you steal a trick or two from the big boys by breaking down four reasons why quarterly planning also makes…
Read More4 Inspirational Entrepreneurs To Start Following Today
Entrepreneurship can be a lonely path to follow at times. When you’re busy putting in the hard yards building a successful business, actively following people who’ve been there before you is a great way of getting an outside perspective and learning some valuable lessons while you’re at it. In this piece, we’ll shine a light…
Read MoreDelivering Consistently Exceptional Customer Service Tips
Delivering consistently exceptional customer service experience doesn’t just result in smiles at the checkout – it also turbocharges your profit potential as a business owner over the long haul. Studies consistently show that over 80% of customers are prepared to pay substantially more if they know they’ll receive excellent customer service. The money is out…
Read More5 Productivity Podcasts For Entrepreneurs
Over the last five years, podcasting has emerged as a near unbeatable way of quickly accessing expert information when you’re on the move or blasting through mundane admin tasks that don’t require your absolutely undivided attention. The general fields of entrepreneurship and productivity have been particularly well served by the medium, and there’s now a…
Read More4 Quick Tips to Break Free from Procrastination Paralysis
As a small business owner, you’re obviously never short of things to do. But, in spite of the mountain of tasks most entrepreneurs are faced with on a daily basis, many find themselves falling into the procrastination trap over time. Procrastination is a particularly tricky opponent, one that lives in largely in your head and…
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